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As the golden light of late summer settles over The Hague, a truly spectacular celebration begins to unfold. From 28 to 31 August 2025, the World Forum will host the…

When you spend time with top floral designers, you start to notice little moments that reveal what’s really shaping trends behind the scenes. Recently, while working on another project, we…

Have you ever leaned in to smell a beautiful sprayrose, only to find it completely scentless? And then, just a few stems away, discover another variety with a rich, sweet…

To say Alina Neacsa lives and breathes flowers would be an understatement. Known fondly in the floral world as a “flower whisperer” and “occasional plant therapist,” she is the visionary…

This month, The Harbour Club in Amsterdam transforms into a true floral experience! Thanks to a unique collaboration between World of Spray Roses and Fidrio, the restaurant is beautifully decorated…

An Exclusive Creation for Le Carlton Cannes A world of lifestyle, trends and inspiration. On the occasion of the 2025 Cannes Film Festival, master florist Djordje Varda reveals for the…

A world of lifestyle, trends and inspiration. We are proud and thrilled with to introduce the World of Sprayroses magazine NO.3 to you. As always, it's bursting with colour and…

The World of Sprayroses host online bouquet challenges, inviting florist from all over the world to show their creativity through stunning arrangements and floral artistry featuring Sprayroses. These dynamic challenges…

Jurjen Ilsink from Interplant Roses B.V. visited South Korea, where he met Miss Ju Hee Jung, which is a passionate floral designer who love to work with Sprayroses. As the…

At the first inspiring and beautiful event, surrounded by growers, marketers, trade, florist and a lot of flowers - I was super pleased to become an ambassador for the World…