World of Sprayroses AmbassadorsMateusz Wasak World of Sprayroses AmbassadorsMateusz WasakFloral DesignerMateusz Wasak, better known as Matt Florist, is one of Poland’s most exciting floral designers. Based in Warsaw, he has built…
Fresh Exchange is one exciting name in Kenya’s flower industry, an innovative collaboration between some of the country’s best and largest farms, exporting the finest blooms Kenya has to offer.…
In recent years, movements like Grown Not Flown have encouraged consumers to buy locally grown flowers to reduce environmental impact and support local farmers. While the idea of reducing air…
World of Sprayroses AmbassadorsFloey the Florist World of Sprayroses AmbassadorsFloey the FloristFloristFloey van der Plank, known as Floey the Florist, is based in Nairobi, Kenya.Flowers have always been part of her…
World of Sprayroses AmbassadorsNicu Bocancea World of Sprayroses AmbassadorsNicu BocanceaCreative Director of Floraria IrisNicu Bocancea is the Creative Director of Floraria Iris, the most iconic florist brand in Romania, founded by…
As the golden light of late summer settles over The Hague, a truly spectacular celebration begins to unfold. From 28 to 31 August 2025, the World Forum will host the…
When you spend time with top floral designers, you start to notice little moments that reveal what’s really shaping trends behind the scenes. Recently, while working on another project, we…
Have you ever leaned in to smell a beautiful sprayrose, only to find it completely scentless? And then, just a few stems away, discover another variety with a rich, sweet…
World of Sprayroses AmbassadorsNadia Duran World of Sprayroses AmbassadorsNadia DuranInternational Event plannerNadia Duran is an internationally acclaimed, award-winning wedding and event planner and designer, celebrated for her creativity, elegance, and sustainable…
To say Alina Neacsa lives and breathes flowers would be an understatement. Known fondly in the floral world as a “flower whisperer” and “occasional plant therapist,” she is the visionary…