What makes a Rose ethical?
In recent years, movements like Grown Not Flown have encouraged consumers to buy locally grown flowers to reduce environmental impact and support local farmers. While the idea of reducing air…
Floey the Florist – Floey van der Plank
World of Sprayroses AmbassadorsFloey the Florist World of Sprayroses AmbassadorsFloey the FloristFloristFloey van der Plank, known as Floey the Florist, is based in Nairobi, Kenya.Flowers have always been part of her…
Florari Iris – Nicu Bocancea
World of Sprayroses AmbassadorsNicu Bocancea World of Sprayroses AmbassadorsNicu BocanceaCreative Director of Floraria IrisNicu Bocancea is the Creative Director of Floraria Iris, the most iconic florist brand in Romania, founded by…
The World Cup Of Floral Art 2025
As the golden light of late summer settles over The Hague, a truly spectacular celebration begins to unfold. From 28 to 31 August 2025, the World Forum will host the…
Why Florists keep falling for sprayroses
When you spend time with top floral designers, you start to notice little moments that reveal what’s really shaping trends behind the scenes. Recently, while working on another project, we…
Why some sprayroses have fragnance and some don’t
Have you ever leaned in to smell a beautiful sprayrose, only to find it completely scentless? And then, just a few stems away, discover another variety with a rich, sweet…
Nadia Duran
World of Sprayroses AmbassadorsNadia Duran World of Sprayroses AmbassadorsNadia DuranInternational Event plannerNadia Duran is an internationally acclaimed, award-winning wedding and event planner and designer, celebrated for her creativity, elegance, and sustainable…
In Bloom with Alina Neacsa
To say Alina Neacsa lives and breathes flowers would be an understatement. Known fondly in the floral world as a “flower whisperer” and “occasional plant therapist,” she is the visionary…
A Month in Bloom at The Harbour Club
This month, The Harbour Club in Amsterdam transforms into a true floral experience! Thanks to a unique collaboration between World of Spray Roses and Fidrio, the restaurant is beautifully decorated…
Djordje Varda Unveils the Rose Varda
An Exclusive Creation for Le Carlton Cannes A world of lifestyle, trends and inspiration. On the occasion of the 2025 Cannes Film Festival, master florist Djordje Varda reveals for the…